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Vertical Content Outgrows the Microdrama Moment as Asia’s Platforms Chase IP Franchises

Variety Jun 18, 2026 · 6:56 AM 👁 0 views ❤ 0 likes

Asia’s fast-growing vertical content sector is moving beyond short-form experimentation and into the franchise era, according to executives speaking at the APOS on Thursday. During the session “Building the Vertical Stack in Asia,” industry leaders shared that the next stage of growth for vertical entertainment will be driven not only by subscriber acquisition, but by […]

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Vertical Content Outgrows the Microdrama Moment as Asia’s Platforms Chase IP Franchises

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